Overview

Point Positive and the North Country Innovation Hotspot Program at Clarkson’s Shipley Center for Innovation are once again partnering to offer an exciting workshop series tailored for North Country entrepreneurs and small businesses. Join us for an engaging, results-focused program designed to equip business owners with essential marketing tools and strategies for growth. This in-person series provides hands-on guidance from top regional marketing experts, helping you stand out, connect with your target audience, and grow your brand.

Point Positive 101 is an in-person event. We hope to see you at one of our four Winter 2025 locations!

Who Should Attend

  • New Entrepreneurs: Start strong by learning marketing best practices to build a brand that gets noticed.

  • Growing Founders: Elevate your current efforts with targeted marketing techniques that attract customers, increase engagement, and lead to strong business growth.

  • Established Business Owners: Refine your approach to reach new audiences, strengthen brand loyalty, and amplify your impact.

  • Networking Seekers: Connect with marketing experts, economic developers, and other entrepreneurs to gain insights and resources that drive results.

Cost

  • FREE! There is no cost for entrepreneurs attending the PP101 workshop events.